{"id":42,"date":"2024-03-30T21:21:44","date_gmt":"2024-03-30T21:21:44","guid":{"rendered":"https:\/\/newsite.echelondata.com\/?page_id=42"},"modified":"2025-12-04T23:07:44","modified_gmt":"2025-12-04T23:07:44","slug":"about","status":"publish","type":"page","link":"https:\/\/newsite.echelondata.com\/?page_id=42","title":{"rendered":"About"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"42\" class=\"elementor elementor-42\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c5c2814 e-con-full e-flex e-con e-parent\" data-id=\"c5c2814\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-52c227a animated-slow elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"52c227a\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Leadership in Digital Transformation<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-560abbf e-flex e-con-boxed e-con e-parent\" data-id=\"560abbf\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-8260e00 elementor-widget elementor-widget-text-editor\" data-id=\"8260e00\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h2 data-path-to-node=\"4\"><b>Meet the Echelon Solutions for Success Executive Team<\/b><\/h2><p data-path-to-node=\"5\">At Echelon Solutions for Success, our leadership team combines decades of experience in high-level <b>Business Consulting<\/b> with deep technical expertise, ensuring your organization achieves efficiency, sustainability, and profitability. We pride ourselves on building long-term partnerships that drive strategic growth across both operations and <b>Digital Marketing<\/b>.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-8b6778f e-con-full e-flex e-con e-parent\" data-id=\"8b6778f\" data-element_type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-f2ced83 e-con-full e-flex e-con e-child\" data-id=\"f2ced83\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-224974c elementor-widget elementor-widget-heading\" data-id=\"224974c\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Colin Campbell, Founder &amp; Owner<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-10769f4 elementor-widget elementor-widget-heading\" data-id=\"10769f4\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Lead FileMaker Database Software Developer &amp; Business Consultant<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-35ef00a elementor-widget elementor-widget-text-editor\" data-id=\"35ef00a\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p data-path-to-node=\"9\">Under the direct leadership of our founder, Colin Campbell, Echelon specializes in creating sophisticated information management systems and <b>Business Solutions<\/b>. Colin is the driving force behind our custom application development, focusing on complex technical projects that enhance operational compliance.<\/p><p data-path-to-node=\"10\">Colin\u2019s expertise ensures the quality of our <b>Database Software<\/b> exceeds industry standards, focusing on high-level architecture and <b>Integrations<\/b>.<\/p><ul data-path-to-node=\"11\"><li><p data-path-to-node=\"11,0,0\"><b>Core Expertise:<\/b> Advanced <b>FileMaker<\/b> platform development, <b>Database<\/b> architecture, and creating <b>Custom Plugins<\/b> for complex systems.<\/p><\/li><li><p data-path-to-node=\"11,1,0\"><b>Operational Focus:<\/b> Building custom <b>Apps<\/b> and <b>Automations<\/b> that solve intricate regulatory challenges (e.g., Sarbanes-Oxley, HIPAA, campaign fundraising compliance).<\/p><\/li><li><p data-path-to-node=\"11,2,0\"><b>Quality Assurance:<\/b> Leading a team with over 30 years of combined experience, rigorously adhering to the <b>FileMaker<\/b> certification process to guarantee superior <b>Software<\/b> quality.<\/p><\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-e8d8113 e-con-full e-flex e-con e-child\" data-id=\"e8d8113\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-860ce5c elementor-invisible elementor-widget elementor-widget-image\" data-id=\"860ce5c\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInRight&quot;}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"800\" height=\"1000\" src=\"https:\/\/newsite.echelondata.com\/wp-content\/uploads\/2024\/03\/IMG_1582-2-819x1024.jpeg\" class=\"attachment-large size-large wp-image-79\" alt=\"\" srcset=\"https:\/\/newsite.echelondata.com\/wp-content\/uploads\/2024\/03\/IMG_1582-2-819x1024.jpeg 819w, https:\/\/newsite.echelondata.com\/wp-content\/uploads\/2024\/03\/IMG_1582-2-240x300.jpeg 240w, https:\/\/newsite.echelondata.com\/wp-content\/uploads\/2024\/03\/IMG_1582-2-768x960.jpeg 768w, https:\/\/newsite.echelondata.com\/wp-content\/uploads\/2024\/03\/IMG_1582-2-1229x1536.jpeg 1229w, https:\/\/newsite.echelondata.com\/wp-content\/uploads\/2024\/03\/IMG_1582-2-1638x2048.jpeg 1638w, https:\/\/newsite.echelondata.com\/wp-content\/uploads\/2024\/03\/IMG_1582-2-scaled.jpeg 2048w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-67e121b elementor-align-center elementor-widget elementor-widget-button\" data-id=\"67e121b\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm elementor-animation-grow\" href=\"mailto:colin@echelondata.com\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Email Colin<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-fc800f2 elementor-hidden-desktop elementor-hidden-tablet elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"fc800f2\" data-element_type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-24e2049 e-con-full e-flex e-con e-child\" data-id=\"24e2049\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-d17eaf1 elementor-invisible elementor-widget elementor-widget-image\" data-id=\"d17eaf1\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInLeft&quot;}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"800\" height=\"963\" src=\"https:\/\/newsite.echelondata.com\/wp-content\/uploads\/2024\/03\/Novello035-851x1024.jpg\" class=\"attachment-large size-large wp-image-81\" alt=\"\" srcset=\"https:\/\/newsite.echelondata.com\/wp-content\/uploads\/2024\/03\/Novello035-851x1024.jpg 851w, https:\/\/newsite.echelondata.com\/wp-content\/uploads\/2024\/03\/Novello035-249x300.jpg 249w, https:\/\/newsite.echelondata.com\/wp-content\/uploads\/2024\/03\/Novello035-768x924.jpg 768w, https:\/\/newsite.echelondata.com\/wp-content\/uploads\/2024\/03\/Novello035-1276x1536.jpg 1276w, https:\/\/newsite.echelondata.com\/wp-content\/uploads\/2024\/03\/Novello035.jpg 1670w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ecd5cd1 elementor-align-center elementor-widget elementor-widget-button\" data-id=\"ecd5cd1\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm elementor-animation-grow\" href=\"mailto:karen@echelondata.com\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Email Karen<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-98188d6 e-con-full e-flex e-con e-child\" data-id=\"98188d6\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f45e6ec elementor-widget elementor-widget-heading\" data-id=\"f45e6ec\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Karen Campbell<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e8ae43b elementor-widget elementor-widget-heading\" data-id=\"e8ae43b\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Strategic Digital Marketing &amp; Website Development Executive<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-af12541 elementor-widget elementor-widget-text-editor\" data-id=\"af12541\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p data-path-to-node=\"15\">Karen Campbell provides the essential marketing and brand expertise required for modern business success. With over 20 years of experience, Karen ensures that the powerful technical solutions built by Echelon are effectively marketed to drive measurable customer engagement and growth.<\/p><p data-path-to-node=\"16\">Karen\u2019s focus is integrating high-performing digital channels directly into the <b>Business Solutions<\/b> we develop.<\/p><ul data-path-to-node=\"17\"><li><p data-path-to-node=\"17,0,0\"><b>Website Performance:<\/b> Specializing in scalable development on platforms like <b>WordPress<\/b> and <b>Shopify<\/b>, ensuring responsive, high-converting websites.<\/p><\/li><li><p data-path-to-node=\"17,1,0\"><b>Organic Visibility:<\/b> Implementing strategic <b>SEO Research \/ ranking<\/b> initiatives to maximize search visibility and organic traffic.<\/p><\/li><li><p data-path-to-node=\"17,2,0\"><b>Digital Campaign Execution:<\/b> Leading high-impact <b>Digital Marketing<\/b> strategies, including maximizing ROI on <b>Google Ads<\/b>, driving engagement through targeted <b>Social Media<\/b> campaigns, and developing automated <b>Email \/ SMS Campaigns<\/b>.<\/p><\/li><li><p data-path-to-node=\"17,3,0\"><b>Industry Depth:<\/b> Extensive background supporting retail (e-commerce\/brick-and-mortar), health and beauty, medical offices, and specialized B2B <b>Software<\/b> solutions.<\/p><\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-63ee9fa e-con-full e-flex e-con e-parent\" data-id=\"63ee9fa\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-281fc15 elementor-widget elementor-widget-image-carousel\" data-id=\"281fc15\" data-element_type=\"widget\" data-settings=\"{&quot;slides_to_scroll&quot;:&quot;1&quot;,&quot;navigation&quot;:&quot;none&quot;,&quot;slides_to_show&quot;:&quot;5&quot;,&quot;image_spacing_custom&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:55,&quot;sizes&quot;:[]},&quot;slides_to_show_mobile&quot;:&quot;3&quot;,&quot;slides_to_scroll_mobile&quot;:&quot;1&quot;,&quot;autoplay&quot;:&quot;yes&quot;,&quot;autoplay_speed&quot;:5000,&quot;infinite&quot;:&quot;yes&quot;,&quot;speed&quot;:500,&quot;image_spacing_custom_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;image_spacing_custom_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"image-carousel.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-image-carousel-wrapper swiper\" role=\"region\" aria-roledescription=\"carousel\" aria-label=\"Image Carousel\" dir=\"ltr\">\n\t\t\t<div class=\"elementor-image-carousel swiper-wrapper\" aria-live=\"off\">\n\t\t\t\t\t\t\t\t<div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"1 of 6\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/newsite.echelondata.com\/wp-content\/uploads\/2024\/03\/1_3s0ZltJ8KVtijjjYmc1xlQ-1-300x78.jpeg\" alt=\"1_3s0ZltJ8KVtijjjYmc1xlQ-1\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"2 of 6\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/newsite.echelondata.com\/wp-content\/uploads\/2024\/03\/Claris-Certified-Developer-300x55.png\" alt=\"Claris-Certified-Developer\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"3 of 6\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/newsite.echelondata.com\/wp-content\/uploads\/2024\/03\/ads-logo-lockup-300x94.png\" alt=\"ads-logo-lockup\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"4 of 6\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/newsite.echelondata.com\/wp-content\/uploads\/2024\/03\/FBA_Logo_4c_apple-thumb-348x119-764-300x103.png\" alt=\"FBA_Logo_4c_apple-thumb-348x119-764\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"5 of 6\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/newsite.echelondata.com\/wp-content\/uploads\/2024\/03\/1200px-WordPress_logo.svg-300x68.png\" alt=\"1200px-WordPress_logo.svg\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"6 of 6\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/newsite.echelondata.com\/wp-content\/uploads\/2024\/03\/Shopify-Logo-300x188.png\" alt=\"Shopify-Logo\" \/><\/figure><\/div>\t\t\t<\/div>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Meet the Echelon leaders. We deliver certified FileMaker Database Software and Apps, strategic Digital Marketing, SEO Research\/ranking, and custom WordPress\/Shopify Solutions.<\/p>\n","protected":false},"author":3,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"elementor_header_footer","meta":{"footnotes":""},"class_list":["post-42","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/newsite.echelondata.com\/index.php?rest_route=\/wp\/v2\/pages\/42","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/newsite.echelondata.com\/index.php?rest_route=\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/newsite.echelondata.com\/index.php?rest_route=\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/newsite.echelondata.com\/index.php?rest_route=\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/newsite.echelondata.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=42"}],"version-history":[{"count":37,"href":"https:\/\/newsite.echelondata.com\/index.php?rest_route=\/wp\/v2\/pages\/42\/revisions"}],"predecessor-version":[{"id":469,"href":"https:\/\/newsite.echelondata.com\/index.php?rest_route=\/wp\/v2\/pages\/42\/revisions\/469"}],"wp:attachment":[{"href":"https:\/\/newsite.echelondata.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=42"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}